• SnapDragon Associates – Where Did That Name Come From?

    Posted on April 4, 2016 by Mark Barnard

    In 2004, I was laid off from my role as National Sales Manager with a company supplying store protection products.  It was the first time in my career that I had been fired, although my boss explained it was a lay off affecting 10 others and that I could take comfort knowing it had nothing... Read more »

  • Everyone Should Be “Manny’s Friend”

    Posted on March 9, 2016 by Mark Barnard

    “The sales department isn’t the whole company, but the whole company better be the sales department.”  -Philip Kotler, Northwestern University It was early in the morning back in January and while the sun was just rising and most people were still fast asleep I heard the unmistakable sound of a delivery truck winding down the... Read more »

  • Company Culture – Important?

    Posted on March 2, 2016 by snapdragonnh

    What kind of organization do you want to build? Or transform? Do you want to encourage creativity, or establish a rigid routine? Should Associates feel comfortable collaborating throughout the organization, or would you prefer a “line organization” structure in which each Associate communicates exclusively through his immediate supervisor? Your company’s success may be as much... Read more »

  • A twist to two commonly asked questions to get a truthful answer.

    Posted on January 8, 2016 by snapdragonnh

    A twist to two commonly asked questions to get a truthful answer. by Mark Barnard – President, SnapDragon Associates Most interview candidates come prepared to answer interview questions such as “Tell me about yourself” and “What are your weaknesses?” “Tell me about yourself” usually elicits answers like “I’m a motivated self-starter that loves individual accountability;... Read more »

  • Top 10 Interview Tips from SnapDragon Recruiters

    Posted on December 1, 2015 by snapdragonnh

    Our team has compiled a list of our Top 10 Interview Tips! Take note, and one of these tips could land you your next position! Do your research! Visit the website of the company you are interviewing for before your interview. Be prepared. Nothing sells a candidate better than doing the things that demonstrate an... Read more »

  • Get R.E.A.L.!

    Posted on October 23, 2015 by snapdragonnh

    HOW TO DIFFERENTIATE YOUR COMPANY FROM YOUR COMPETITION By Bob King I think we would all agree that the best pathway to grow your business while maintaining sustainable margins is to differentiate your company’s staff, products and service levels from those of your competitors. So, where do you start? Begin your assessment by getting R.E.A.L.! Reputationfor Reliability: Reputation... Read more »

  • Deadly Recruiting Sins

    Posted on August 25, 2015 by snapdragonnh

    Deadly Recruiting Sins that NO recruiting firm should make, EVER!   No Follow up to Client or Candidate Discrimination Not properly screening Candidates Shot-gunning Not preparing for a counter-offer Not knowing Candidates intentions Having a lack of enthusiasm Not setting or establishing expectations for Clients and Candidates Not “calling it a day” when you should... Read more »

  • Who “Wood” Want to Look for a Career in the LBM Industry?

    Posted on August 3, 2015 by snapdragonnh

    Some Tips for Attracting & Recruiting Young Talent into the Lumber Business: To me the Lumber Industry was an easy choice.  As an Economics major in college, I understood that just about all reports on the economy included a report on housing.  It is still that way today as job reports, housing sales and starts... Read more »

  • What Makes SnapDragon so “Different” from Other Recruiters?

    Posted on August 1, 2015 by snapdragonnh

    Our Objective: “To present Candidates whose Proficiencies are a “Spot-on-Fit” with our Client’s Needs.” Our Focus We work exclusively with Building Material manufacturers, distributors, wholesalers and Pro dealers. Our recruiters are truly industry insiders who have well over 150 years of Building Material industry experience and understand, in detail, the positions we are asked to fill. Our Team When you hire SnapDragon, you are hiring a “Team of Professionals” working... Read more »


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SnapDragon Associates LLC
105 Riverway Place
Building # 1
Bedford, NH 03110

Call Us: (603) 621-9037